The Dancehall artiste Shatta Wale has said that he will not pay a Ghanaian video director to shoot his music videos.
The “GRINGO” crooner Shatta Wale has revealed that according to him, their works will not take him beyond the shores of the country, he revealed that ‘If you shoot a video in Ghana the video will only be shown in Ghana, they are very good but where are their videos getting us to, they are not helping us and they don’t like travelling”
He made this revelation in an interview with Arnold Elavanyo on vibes in 5, ‘I won’t pay $20,000 for a video while I know that, it won’t even show on MTV Base, they should come so that I show them the way” he added.
The Zylofon media artiste, however, went on to explain why he decided to shoot his music video with foreign directors, “I paid for the Nigerian director because I know the market I want to enter and they have the market already, it’s like buying a form and getting admission in the school that’s what I did,’ Shatta Wale said
‘When you are a good artist, a Nigerian director will follow you and shoot 15 videos free for you because he knows what he is doing, he will get the market but I’m not expecting any Ghanaian director to shoot videos for underground artists for free, but for someone like me, not because I don’t have the money to pay but sometimes they need to sacrifice,’ the ‘My Level’ hitmaker added.
He, however, stated that, if there is any serious Ghanaian director who wants to work with him he is ever ready. Shatta Wale has been an outspoken artiste throughout his career and does not hesitate to display his material wealth. He has attracted many haters and lovers through this action.
The “GRINGO” crooner Shatta Wale has revealed that according to him, their works will not take him beyond the shores of the country, he revealed that ‘If you shoot a video in Ghana the video will only be shown in Ghana, they are very good but where are their videos getting us to, they are not helping us and they don’t like traveling”.
He made this revelation in an interview with Arnold Elavanyo on vibes in 5, ‘I won’t pay $20,000 for a video while I know that, it won’t even show on MTV Base, they should come so that I show them the way” he added.
The Zylofon media artiste, however, went on to explain why he decided to shoot his music video with foreign directors, “I paid for the Nigerian director because I know the market I want to enter and they have the market already, it’s like buying a form and getting admission in the school that’s what I did,’ Shatta Wale said
‘When you are a good artist, a Nigerian director will follow you and shoot 15 videos free for you because he knows what he is doing, he will get the market but I’m not expecting any Ghanaian director to shoot videos for underground artists for free, but for someone like me, not because I don’t have the money to pay but sometimes they need to sacrifice,’ the ‘My Level’ hitmaker added.
He, however, stated that, if there is any serious Ghanaian director who wants to work with him he is ever ready. Shatta Wale has been an outspoken artiste throughout his career and does not hesitate to display his material wealth. He has attracted many haters and lovers through this action.
Charles Nii Armah Mensah Jr., born October 17, 1984, is a Ghanaian-born producer and reggae-dancehall musician. He is known by his stage name Shatta Wale formerly Bandana, his best-known song is “Dancehall King”, which led to winning the Artiste of the Year at the 2014 edition of the Ghana Music Awards. He is the leader, chief executive officer CEO and founder of the Shatta Movement Records SM or SM4LYF. Wale acted in the movies Never Say Never and in Shattered Lives.
In May 2014 The Guardian reported Wale’s song “Wine Ya Waist” featuring Davido was one of five “must-listen-to” songs. That same year, his song “You Can’t Touch Me” was widely used for the Dancers Against Racism Campaign worldwide.
In 2015, Shatta Wale asked not to be nominated in the Vodafone Ghana Music Awards for his songs “Dancehall Commando” featuring Sarkodie, “Party all night long” featuring Jah Vinci “Wine ya waist” and “Korle Gonno”, because of a pending court case with the organizers Charter House Productions Limited for allegedly making defamatory remarks against the CEO of Charter House in a video he uploaded on his Facebook page. In 2015, he successfully recorded and released ninety-nine 99 songs, an achievement yet to be recorded by any musician in recent times.
Wale, is the most awarded Dancehall artist in Africa and second most awarded musician in Ghana. He releases close to 100 songs each year which comprises Reggae, Dancehall, and Afrobeat. In 2014, he peaked to number 38 on E.tv’s “Top 100 Most Influential Ghanaians” Awards chart. He has since then appeared each year on the ranking chart. He was ranked as 2017 “Most Influential Musician” on Social Media.
